(aka the Logo Lady!)

Your resident brand whisperer, creative brain, and confessed font addict.

You’ve just uncovered your brand archetype - how exciting is that?! It’s like discovering your brand’s Hogwarts house… but with fewer wands and more wisdom.

Now, before we go any further:
Yes, I’m the Creator archetype - obviously.
I turn big ideas into bold visuals, bring clarity to chaotic minds, and make your brand look as good as you secretly wish it already did.

You might be thinking, “How does she know me so well?”
Well… I can’t read minds (yet), but my clients often say:

“You just get me.”
“How did you know that? I didn’t even tell you!”

It’s not magic (well, maybe a little). I just listen like a hawk, ask all the juicy questions, and work with you to uncover what truly makes your brand tick.

Over the next few days, you’ll receive a handful of emails from me - packed with branding gold, cheeky metaphors, colour wisdom, font magic, and the inside scoop on how to bring your archetype to life.

It’s the start of something bloody brilliant.

So grab a cuppa, dive into your brand personality, and let’s make sure your business doesn’t just show up - it shines.

Let’s do this!

Trudie x
Creator archetype | Logo Lady | Brand detective | Biscuit dunking champion